Full Time

Social Media Lead

Posted 2 months ago
Application ends: October 19, 2021
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Job Description

  • Develop strategy and sustain the healthy growth of Shopee online communities (Facebook; Instagram; Tiktok; Facebook Group; Youtube) and Shopee in-app communities / features (Shopee Feed; Shopee Live) to enhance the user and seller engagement and to acquire new users to the app.
  • Develop Influencer Marketing to support Double Digit; Mega Campaigns and various categories.
  • Take lead for ad-hoc campaigns / projects to ensure the effective planning and execution in order to achieve the KPI.
  • Analyse and evaluate the performance of communications campaigns to propose next-step action.
  • Work closely with regional teams to promptly update and measure the performance of Shopee Online Communities / Features (i.e. both Social Media & In-app); Influencer Marketing Campaigns and crucial projects.
  • Effectively collaborate with related teams (e.g. Campaign; BD; BPNS, CX, CS, etc.) during deploying the campaign from the Communications side.
  • Assist to line manager for new projects.
  • Manage and lead the team by growing skills and knowledge; providing timely guidance and coaching for each team member.
  • Have a strong experience in Communications; Digital Marketing or Social Media for more than 6 years.
  • Have a strong leadership and be experienced in managing a team at least 5 members
  • Be proactive; professional; critical thinking; hard working and solutioning
  • Have a data-driven and result-oriented mindset.
  • Be able to work in a fast-pace working environment with tight deadline
  • Have good communication & negotiation skills.
  • Be influent in communicating in English